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Contemporary tourism: an international approach / Chris Cooper and C. Michael Hall.

By: Contributor(s): Material type: TextTextPublication details: London : Elsevier, 2008.Description: xv, 377 p. : 25 cmISBN:
  • 0750663502
Subject(s): DDC classification:
  • 338.4791 COO
Contents:
1.Contemporary tourism systems -- 2.Contemporary tourism product markets -- 3.Contemporary tourists, tourist behaviour and flows -- 4.Contemporary tourism marketing -- 5.Delivering the contemporary tourism product: the destination -- 6.Governing the contemporary tourism product -- 7.Consequences of visitation at the contemporary destination -- 8.Planning and managing the contemporary destination -- 9.Marketing and branding the contemporary destination -- 10.The scope of the contemporary tourism sector -- 11.The tourism industry: contemporary issues -- 12.Supporting the contemporary tourism product: service management -- 13.Tourism in the twenty-first century: contemporary tourism in an uncertain world.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Short Loan TUS: Midlands, Main Library Athlone General Lending 338.4791 COO (Browse shelf(Opens below)) 1 Available 206086

Includes bibliographical references.

1.Contemporary tourism systems -- 2.Contemporary tourism product markets -- 3.Contemporary tourists, tourist behaviour and flows -- 4.Contemporary tourism marketing -- 5.Delivering the contemporary tourism product: the destination -- 6.Governing the contemporary tourism product -- 7.Consequences of visitation at the contemporary destination -- 8.Planning and managing the contemporary destination -- 9.Marketing and branding the contemporary destination -- 10.The scope of the contemporary tourism sector -- 11.The tourism industry: contemporary issues -- 12.Supporting the contemporary tourism product: service management -- 13.Tourism in the twenty-first century: contemporary tourism in an uncertain world.

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