Contemporary tourism: an international approach /
Cooper, Chris.
Contemporary tourism: an international approach / Chris Cooper and C. Michael Hall. - London : Elsevier, 2008. - xv, 377 p. : 25 cm.
Includes bibliographical references.
1.Contemporary tourism systems -- 2.Contemporary tourism product markets -- 3.Contemporary tourists, tourist behaviour and flows -- 4.Contemporary tourism marketing -- 5.Delivering the contemporary tourism product: the destination -- 6.Governing the contemporary tourism product -- 7.Consequences of visitation at the contemporary destination -- 8.Planning and managing the contemporary destination -- 9.Marketing and branding the contemporary destination -- 10.The scope of the contemporary tourism sector -- 11.The tourism industry: contemporary issues -- 12.Supporting the contemporary tourism product: service management -- 13.Tourism in the twenty-first century: contemporary tourism in an uncertain world.
0750663502
Tourism
338.4791 COO
Contemporary tourism: an international approach / Chris Cooper and C. Michael Hall. - London : Elsevier, 2008. - xv, 377 p. : 25 cm.
Includes bibliographical references.
1.Contemporary tourism systems -- 2.Contemporary tourism product markets -- 3.Contemporary tourists, tourist behaviour and flows -- 4.Contemporary tourism marketing -- 5.Delivering the contemporary tourism product: the destination -- 6.Governing the contemporary tourism product -- 7.Consequences of visitation at the contemporary destination -- 8.Planning and managing the contemporary destination -- 9.Marketing and branding the contemporary destination -- 10.The scope of the contemporary tourism sector -- 11.The tourism industry: contemporary issues -- 12.Supporting the contemporary tourism product: service management -- 13.Tourism in the twenty-first century: contemporary tourism in an uncertain world.
0750663502
Tourism
338.4791 COO