MARC details
000 -LEADER |
fixed length control field |
02588nam a2200397 a 4500 |
001 - CONTROL NUMBER |
control field |
BDZ0000658363 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
StDuBDS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20180923141613.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
970826r20011998enka f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780273617136 (pbk.) : |
Terms of availability |
£24.99 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780273617136 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
StDuBDS |
Transcribing agency |
StDuBDS |
Modifying agency |
StDuBDSZ |
050 #0 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD30.22 |
Item number |
.C66 1998 |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
IND |
Source |
ukslc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KC |
Source |
thema |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJC |
Source |
thema |
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
338.5 COO |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Cook, Mark, |
Dates associated with a name |
1954- |
245 10 - TITLE STATEMENT |
Title |
Business economics : |
Remainder of title |
strategy and applications / |
Statement of responsibility, etc. |
Mark Cook and Corri Farquharson. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London : |
Name of publisher, distributor, etc. |
Pitman, |
Date of publication, distribution, etc. |
1998. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxii, 602 p. : |
Other physical details |
ill. ; |
Dimensions |
27 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Part 1.Introduction -- 1.The scope of business economics -- 2.The organisation and its environment -- 3.Business objectives, ethics and corporate governance -- 4.Alternative models of the organisation -- Part 2.Demand, revenue and costs -- 5.Consumer behaviour -- 6.Demand and elasticity -- 7.Estimating and forecasting demand -- 8.Determinants and behaviour of costs -- Part 3.Marketing and investment decisions -- 9.Pricing decisions -- 10.Pricing practices -- 11.Non-price competition and the marketing mix -- 12.Investment decisions and the cost of capital -- 13.Techniques for decision making under conditions of uncertainty and risk -- 4.Economics and corporate strategy -- 14.Elements of business strategy -- 15.Analysing the structure of competition -- 16.Competitive weapons: scale, scope and core competences -- 17.Transaction cost economics -- 18.Deterrence and reputation as strategic tools -- 19.Quality and the economics of the organisation -- Part 5.Business issues -- 20.Business issues and the environment -- 21.The globalisation of business activities -- 22.Government intervention: competition and regulation -- 23.The changing boundaries of the organisation-- 24.The labour market. |
520 8# - SUMMARY, ETC. |
Summary, etc. |
Business Economics uses international case studies to explain and develop the link between business economics and strategy. The authors cover the impact of recently emerging themes, including the growth of information technology. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Managerial economics |
General subdivision |
Problems, exercises, etc |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Managerial economics. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Strategic planning. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Industry. |
Source of heading or term |
ukslc |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Economics |
Source of heading or term |
thema |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business strategy |
Source of heading or term |
thema |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Farquharson, Corri. |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
170814 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b10047992 |
b |
main |
c |
- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
0 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Operator's initials, OID (RLIN) |
1 |
Cataloger's initials, CIN (RLIN) |
010831 |
First Date, FD (RLIN) |
m |
Local |
a |
-- |
- |
-- |
0 |