Global business today.
Hill, Charles W. L.
Global business today. - 7th ed., Global ed. / Charles W.L. Hill, William Hernández-Requejo. - New York : McGraw-Hill Irwin, c2011. - 648 p. : col. ill., col. maps, col. ports. ; 26 cm.
Previous ed.: Boston, Mass.: McGraw-Hill Irwin, 2009.
Includes bibliographical references and index.
Part one. Introduction and overview -- 1.Globalization -- Part two.Country differences -- 2.National differences in political economy -- 3.Differences in culture -- 4.Ethics in international business -- Part three.Cross-border trade and investment -- 5.International trade theory -- 6.The political economy of international trade -- 7.Foreign director investment -- 8.Regional economic integration -- Part four.Global money system -- 9.The foreign exchange market -- 10.The international monetary system -- Part five. Competing in a global marketplace -- 11.The strategy of international business -- 12.Entering foreign markets -- 13.Exporting, importing, and countertrade -- 14.Global production, outsourcing and logistics -- 15.Global marketing and R&D -- 16.Global human resource management.
This has become an established text in the international business market for its excellent but concise coverage of the key global issues including the cultural context for global business, cross-border trade and investment, the global monetary system and competition in the global environment.
9780071220842 (pbk.) : £42.99 9780071220842 (Paper)
International business enterprises--Management
International finance.
Financial crises.
International trade.
Foreign exchange.
Business and Management.
International business
HD62.4
658.049 HIL
Global business today. - 7th ed., Global ed. / Charles W.L. Hill, William Hernández-Requejo. - New York : McGraw-Hill Irwin, c2011. - 648 p. : col. ill., col. maps, col. ports. ; 26 cm.
Previous ed.: Boston, Mass.: McGraw-Hill Irwin, 2009.
Includes bibliographical references and index.
Part one. Introduction and overview -- 1.Globalization -- Part two.Country differences -- 2.National differences in political economy -- 3.Differences in culture -- 4.Ethics in international business -- Part three.Cross-border trade and investment -- 5.International trade theory -- 6.The political economy of international trade -- 7.Foreign director investment -- 8.Regional economic integration -- Part four.Global money system -- 9.The foreign exchange market -- 10.The international monetary system -- Part five. Competing in a global marketplace -- 11.The strategy of international business -- 12.Entering foreign markets -- 13.Exporting, importing, and countertrade -- 14.Global production, outsourcing and logistics -- 15.Global marketing and R&D -- 16.Global human resource management.
This has become an established text in the international business market for its excellent but concise coverage of the key global issues including the cultural context for global business, cross-border trade and investment, the global monetary system and competition in the global environment.
9780071220842 (pbk.) : £42.99 9780071220842 (Paper)
International business enterprises--Management
International finance.
Financial crises.
International trade.
Foreign exchange.
Business and Management.
International business
HD62.4
658.049 HIL