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Wheelen, Thomas L.

Strategic management and business policy / Thomas L. Wheelen, J. David Hunger. - 8th ed. - Harlow : Pearson Education, 2001. - 1010p. ; 26 cm.

Previous ed.: Harlow: Addison Wesley, 1999.

Includes bibliographical references and indexes.

Concepts 1. Basic Concepts of Strategic Management. 2. Corporate Governance and Social Responsibility. 3. Environmental Scanning and Industry Analysis. 4. Internal Scanning: Organizational Analysis. 5. Strategy Formulation: Situation Analysis and Business Strategy. 6. Strategy Formulation: Corporate Strategy. 7. Strategy Formulation: Functional Strategy and Strategic Choice. 8. Strategy Implementation: Organizing for Action. 9. Strategy Implementation: Staffing and Directing. 10. Evaluation and Control. 11. Strategic Issues in Managing Technology and Innovation. 12. Strategic Issues in Entrepreneurial Ventures and Small Businesses. 13. Strategic Issues in Not-for-Profit Organizations. 14. Suggestions for Case Analysis -- Cases.

This text provides an up-to-date presentation of traditional and new strategic management topics, including corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization and technology.

ISBN: 9780130651211 (hbk.) : £32.99 9780130651211

LCCN: 2001036955

Subjects--Topical Terms:
Strategic planning--Case studies
Strategic planning.
Corporate planning.
Management.
Business and Management.
Business strategy
Management & management techniques

LC Class. No.: HD30.28

Dewey Class. No.: 658.401 WHE