Cross-cultural business behaviour : marketing, negotiating, sourcing and managing across cultures /
Gesteland, Richard R.
Cross-cultural business behaviour : marketing, negotiating, sourcing and managing across cultures / Richard R. Gesteland. - 3rd ed. - Copenhagen : Copenhagen Business School, 2002. - 347 p. : map ; 24 cm.
Previous ed.: 1999.
Includes bibliographical references (p. 343-347).
This is a practical guide for international business people who sell, manage and negotiate across cultures since it is designed to prepare the business visitor to conduct effective negotiations in the world's major markets.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9788763000932 (hbk.) : £22.00
Negotiation in business.
Business etiquette.
Business etiquette--Cross-cultural studies
Export marketing.
Intercultural communication.
Negotiation in business--Cross-cultural studies
National characteristics.
Advice and Rights.
International business
Electronic books.
HF5389 / .G47 2002
395.52
Cross-cultural business behaviour : marketing, negotiating, sourcing and managing across cultures / Richard R. Gesteland. - 3rd ed. - Copenhagen : Copenhagen Business School, 2002. - 347 p. : map ; 24 cm.
Previous ed.: 1999.
Includes bibliographical references (p. 343-347).
This is a practical guide for international business people who sell, manage and negotiate across cultures since it is designed to prepare the business visitor to conduct effective negotiations in the world's major markets.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9788763000932 (hbk.) : £22.00
Negotiation in business.
Business etiquette.
Business etiquette--Cross-cultural studies
Export marketing.
Intercultural communication.
Negotiation in business--Cross-cultural studies
National characteristics.
Advice and Rights.
International business
Electronic books.
HF5389 / .G47 2002
395.52