000 01265nam a22003617u 4500
001 BDZ0000131208
003 StDuBDS
005 20180923141550.0
008 901121s1990 enk | 001 | eng d
010 _a90045140
020 _a9780132847384 (pbk) :
_c£9.95
020 _a0132847388
040 _aUk
_cUk
_dStDuBDSZ
049 _aYQAA
072 7 _aKJC
_2thema
072 7 _aKJM
_2thema
082 _a658.4012 BOW
100 1 _aBowman, Cliff.
245 1 4 _aThe essence of strategic management.
_cCliff Bowman.
260 _bPrentice Hall,
_c1990.
300 _aviii,152p.
490 4 _aThe Essence of management series
504 _aIncludes bibliographical references (p. 149) and index.
520 8 _aThis work on strategic management is part of a series which aims to offer the equivalent in textbook form to the "short course" in management education and training by detailing the fundamental principles and techniques of the subject in one volume.
650 0 _aStrategic planning.
650 7 _aBusiness strategy
_2thema
650 7 _aManagement & management techniques
_2thema
830 4 _aThe Essence of management series.
902 _a170814
907 _a.b1003853x
_bmain
_c-
942 _n0
998 _b4
_c010831
_dm
_ea
_f-
_g4
999 _c725
_d725