| 000 | 01172nam a2200349 a 4500 | ||
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| 001 | BDZ0005734185 | ||
| 003 | StDuBDS | ||
| 005 | 20180923142017.0 | ||
| 008 | 030326s2004 njuah f b 001|0|eng d | ||
| 020 |
_a9780131212763 (pbk.) : _c£37.99 |
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| 020 | _a0131212761 | ||
| 040 |
_aStDuBDS _beng _cStDuBDS _dStDuBDSZ |
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| 072 | 7 |
_aBUS _2ukslc |
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| 072 | 7 |
_aKJS _2thema |
|
| 082 | 0 | _a658.8 KOT | |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a10th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Education, _cc2004. |
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| 300 |
_a1 v. (various pagings) : _bcol. ill., col. facsims. ; _c28 cm. |
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| 500 | _aPrevious ed.: 2001. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | 8 | _aThis is an international edition of an established marketing title widely used by colleges and universities throughout the world. | |
| 650 | 0 | _aMarketing. | |
| 650 | 7 |
_aBusiness and Management. _2ukslc |
|
| 650 | 7 |
_aSales & marketing _2thema |
|
| 700 | 1 | _aArmstrong, Gary. | |
| 902 | _a170814 | ||
| 907 |
_a.b10270784 _bmain _c- |
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| 942 | _n0 | ||
| 998 |
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