000 02263nam a2200445 a 4500
001 BDZ0011242710
003 StDuBDS
005 20180923145945.0
008 100917s2011 enkac f 001|0|eng|d
020 _a9780273737025 (pbk.) :
_c£48.77
020 _a9780273732020
040 _aStDuBDS
_beng
_cStDuBDS
_dStDuBDSZ
050 4 _aHD30.28
072 7 _aBUS
_2ukslc
072 7 _aKJC
_2thema
082 0 _a658.4012 JOH
100 1 _aJohnson, Gerry.
245 1 0 _aExploring strategy.
_pText & cases.
250 _a9th ed. /
_bGerry Johnson, Richard Whittington, Kevan Scholes ; [with the assistance of Steve Pyle].
260 _aHarlow :
_bFinancial Times Prentice Hall,
_c2011.
300 _axxix, 773 p. :
_bcol. ill., col. ports. ;
_c27 cm. +
_e1 Internet access card
500 _aCover title.
500 _aPrevious ed.: published as Exploring corporate strategy. 2008.
504 _aIncludes bibliographical references and index.
505 0 _a1.Introducing strategy -- Part I.The strategic poisition -- 2.The environment -- 3.Strategic capabilities -- 4.Strategic purpose -- 5.Culture and strategy -- Part II.Strategic choices -- 6.Business straregy -- 7.Corporate strategy and diversification -- 8.International strategy -- 9.Innovation and entrepreneurship -- 10.Mergers, acquisitions and alliances -- Part III.Strategy in action -- 11.Evaluating strategies -- 12.Strategy development processes -- 13.Organising for success -- 14.Leadership and strategic change -- 15.The practice of strategy.
520 8 _aThis title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
650 0 _aBusiness planning.
650 0 _aStrategic planning.
650 7 _aBusiness and Management.
_2ukslc
650 7 _aBusiness strategy
_2thema
700 1 _aWhittington, Richard,
_d1958-
700 1 _aScholes, Kevan.
700 1 _aPyle, Steve.
700 1 _aJohnson, Gerry.
_tExploring corporate strategy.
700 1 _aJohnson, Gerry.
902 _a170814
907 _a.b10466083
_bmain
_c-
942 _n0
998 _b3
_c120827
_dm
_ea
_f-
_g0
999 _c17539
_d17539