Product development / Michael E.McGrath, Michael T. Anthony,Amram R. Shapiro.
Material type: TextSeries: The electronic business seriesPublication details: Butterworth-Heinemann, c1992.Edition: 1st edDescription: xii,260pISBN:- 9780750692892 :
- 0750692898
- 658.575 MCG
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.575 MCG (Browse shelf(Opens below)) | 1 | Available | 00210327 |
Contains glossary and index.
Reducing time-to-market through product development is a major new management topic. This book introduces new concepts and techniques developed by the consulting firm PRTM and used by well-known client companies.