Surveys in social research / David de Vaus.
Material type: TextSeries: Social research today | Studies in Society (Sydney, N.S.W.)Publication details: London : Routledge, 2014.Edition: 6th editionDescription: xvii, 382 pages : illustrations (black and white) ; 25 cmISBN:- 9780415530187 (pbk.) :
- 0415530180
- 9780415530156 (hardback)
- 9780415530187 (pbk.)
- 300.723 DEV
- HN29 .D454 2014
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Previous ed.: 2002.
Includes bibliographical references and index.
The Scope of Survey Research The Nature of Surveys Theory and Social Research Formulating and Clarifying Research Questions Collecting Survey Data Developing Indicators for Concepts Ethics and Data Collection Finding a Sample Constructing Questionnaires Administering Questionnaires Setting Up the Data for Analysis Coding Preparing Variables for Analysis Building Scales Analysing Survey Data Overview of Analysis Univariate Analysis Bivariate Analysis: Nominal and Ordinal Variables Bivariate Analysis for Interval-Level Variables Elaborate Bivariate Relationships Multivariate Analysis Putting It into Practice: A Research Example Glossary Bibliography
As well as explaining how to conduct effective social research surveys the author provides a range of tools to enable the reader to become a critical consumer of research findings.