Marketing challenges in serving millennials [electronic resource] / guest editor, Dennis Pitta.
Material type:
TextSeries: Journal of consumer marketing ; v. 29, no. 2, 2012Publication details: [Bradford, U.K.] : Emerald, 2012.Description: p. 83-169 : ill. (some col.)Subject(s): Genre/Form: LOC classification: - HF5415.127 .M37 2012
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.