Transnational management : text, cases, and readings in cross-border management.
Material type: TextPublication details: Singapore ; London : McGraw-Hill, c2011.Edition: 6th ed. / Christopher A. Bartlett, Paul W. BeamishDescription: xvii, 762 p. : ill., maps ; 24 cmISBN:- 9780071267434 (pbk.) :
- 9780071267434 (Paper)
- 658.049 BAR
- HD62.4 .B365 2011
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.049 BAR (Browse shelf(Opens below)) | 1 | Available | 215354 |
Previous ed.: 2008.
Includes bibliographical references and index.
Part 1.The strategic imperatives -- 1.Expanding abroad: motivations, means, and mentalities -- 2.Understanding the international context: respoinding to conflicting environmental forces -- 3.Developing transnational strategies: building layers of competitive advantage --Part 2.The organisational challenge -- 4.Developing a transnational organization: managing integration, responsiveness, and flexibility -- 5.Creating worldwide innovation and learning: exploiting cross-border knowledge management -- 6.Engaging in cross-border collaborationL managing across corporate boundaries -- Part 3.The managerial implications -- 7.Implementing
This text focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries.