E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007.Edition: 3rd edDescription: 1 v. (various pagings) : ill. ; 26 cmISBN:- 9780131735163 (hbk.) :
- 9780131735163
- 658.872 LAU
- HF5548.32 .L38 2007
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.872 LAU (Browse shelf(Opens below)) | 1 | Available | 00210219 | ||
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658.872 LAU (Browse shelf(Opens below)) | 1 | Available | 204073 | ||
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658.872 LAU (Browse shelf(Opens below)) | 1 | Available | 204074 |
Previous ed.: Boston, Mass.; London: Addison-Wesley, 2004.
Text on lining papers.
Includes bibliographical references (p. R1-R21) and index.
1. E-commerce: The Revolution Is Just Beginning 2. E-commerce Business Models 3. The Internet and World Wide Web: E-commerce Infrastructure 4. Building an E-commerce Web Site 5. Security and Encryption 6. E-commerce Payment Systems 7. E-commerce Marketing Concepts 8. E-commerce Marketing Communications 9. Ethical, Social and Political Issues 10. Retailing on the Web 11. Online Service Industries 12. B2B E-commerce: Supply Chain Management and Collaborative Commerce 13. Auctions, Portals and Communities 14. Online Content Providers: Digital Media