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International marketing theory, strategy and implementation [electronic resource] : insights from Latin America / guest editors, Fernando Fastoso and Jeryl Whitelock.

Contributor(s): Material type: TextTextSeries: International marketing review ; v. 29, no. 3, 2012Publication details: [Bradford, U.K.] : Emerald, 2012.Description: p. 223-335 : illSubject(s): Genre/Form: LOC classification:
  • HF1416.6.L29 I58 2012
Online resources:
Holdings
Item type Current library Call number Status Date due Barcode
Ebook TUS: Midlands, Main Library Athlone Online eBook (Browse shelf(Opens below)) Available

Includes bibliographical references.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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