Health fitness management / Mike Bates, MBA, University of Windsor, Refine Fitness Studio ; Michael J. Spezzano, Mike Spezzano Consulting ; Guy Danhoff, Assistant Professor, Missouri Baptist University.
Material type: TextPublisher: Champaign, Illinois : Human Kinetics, [2020]Edition: Third editionDescription: x, 373 pages : illustrations ; 29 cmContent type:- 9781450412230
- 1450412238
- 613.7068 BAT 23
- GV428.5 .B38 2020
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 613.7068 BAT (Browse shelf(Opens below)) | Available | 224582 |
"This book is a revised edition of Health Fitness Management, published in 2008 by Mike Bates"--T.p. verso.
Includes bibliographical references and index.
Part I.Human resources 1.Recognizing the importance of leaders and managers 2.Understanding organizational design 3.Recruiting the best staff for your facility 4.Training and developing staff 5.Managing staff performance 6.Developing a compensation program Part II.Member recruitment, retention, and profitability 7.Marketing your program 8.Increasing membership sales 9.Focusing on customer service 10.Retaining members through program management 11.Generating revenue through profit centers 12.Understanding financial management 13.Risk management: addressing health and safety concerns. Anthony Abbott and Mike Greenwood 14.Maintaining your facility. Mike Greenwood and Anthony Abbott 15.Understanding legal and insurance issues.John Wolohan 16.Strategic planning and evaluation