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		The marketing plan : a pictorial guide for managers / Malcolm H.B. McDonald and Peter Morris. by McDonald, Malcolm Morris, Peter, 1937- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford, England : Butterworth Heinemann, 1994 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 MCD. Place hold Place recall Add to cart (remove)
		The new marketing : transforming the corporate future / Malcolm McDonald and Hugh Wilson. by McDonald, Malcolm Wilson, Hugh Wilson, Hugh, 1962- Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Butterworth-Heinemann, 2002 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 MCD. Place hold Place recall Add to cart (remove)
		Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward. [electronic resource] by McDonald, Malcolm [author.] Smith, Brian D. (Brian David), 1961- [author.] Ward, Keith, 1949- [author.] Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Chichester, England : Wiley, 2013Copyright date: ©2013 Online access: Click to View Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook. Place recall Add to cart (remove)
		100 practical ways to improve customer experience : achieve end-to-end customer engagement in a multi-channel world / Martin Newman and Malcolm McDonald. by Newman, Martin (Business consultant) [author.] McDonald, Malcolm [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Kogan Page, [2018] Other title: One hundred practical ways to improve customer experience. Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.812 NEW. Not available: TUS: Midlands, Main Library: In transit (1). Place hold Place recall Add to cart (remove)
		Pocket guide to selling products and services / Malcolm H. B. McDonald and Peter Morris. [electronic resource] by McDonald, Malcolm [author.] Morris, Peter, 1937- [author.] Edition: Pocket book edition. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Oxfordshire, England ; New York, New York : Routledge, 2011Copyright date: ©1991 Online access: Click to View Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook. Place recall Add to cart (remove)
		Marketing plans : how to prepare them, how to profit from them / Malcolm McDonald, Hugh Wilson. [electronic resource] by McDonald, Malcolm [author.] Wilson, Hugh, 1962- [author.] Edition: Eighth edition. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Hoboken : Wiley, 2016 Online access: Click to View Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook. Place recall Add to cart (remove)

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