TY  - BOOK
AU  - Irons,Ken
TI  - The world of superservice: creating profit through a passion for customer service 
SN  - 9780201403848 (pbk.) :
U1  - 658.812 IRO 
PY  - 1997///
CY  - Harlow
PB  - Addison-Wesley
KW  - Customer relations
KW  - Service industries
KW  - Management
KW  - Quality control
KW  - Business and Management
KW  - ukslc
KW  - Customer services
KW  - thema
KW  - Industry & industrial studies
N1  - Includes bibliographical references and index
N2  - By asking questions on what makes super service, and the reason it is so important, Ken Irons encourages managers to learn how to achieve improvements in their organisation and bring their employees into the process as well
ER  -