The global village : transformations in world life and media in the 21st century /
Marshall McLuhan and Bruce R. Powers.
- New York ; Oxford : Oxford University Press, 1989
- xiii,220p. : ill. ; 21cm.
Bibliography: p199-205. - Includes index.
Bibliography: p. 199-205.
The theme of McLuhan's book is the distinction between two quite different traditions of reasoning which have grown up in Western and Eastern countries, and how global communications have brought these two traditions into contact.
Mass media--Technological innovations Mass media--Social aspects Technology--Social aspects Meþdias--Innovations Meþdias--Aspect social Meþdias--Influence Innovations. Vingt et unie`me sie`cle--Preþvisions Technologie--Aspect social Cultural studies Philosophy of mind Cognition & cognitive psychology Media studies