TY  - BOOK
AU  - Mintzberg,Henry
TI  - The rise and fall of strategic planning
SN  - 9780137818242 (pbk) :
U1  - 658.4012 MIN 
PY  - 1994///
CY  - New York, London
PB  - Prentice Hall
KW  - Strategic planning
KW  - Business strategy
KW  - thema
KW  - Management & management techniques
KW  - Long-range planning
N1  - Includes bibliographical references and index
N2  - Traces the story of strategic planning from its origins in 1965, through its rise to prominence and its subsequent fall. The book offers an explanation of planning, strategy and, more broadly, the appropriate place of analysis in organisations
ER  -