TY  - BOOK
AU  - Lovelock,Christopher H.
TI  - Services marketing: people, technology, strategy 
SN  - 9780130173928 (hbk.) :
AV  - HF5415.122 .L68 2001
U1  - 658.8 LOV 
PY  - 2001///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Service industries
KW  - Marketing
KW  - Professions
KW  - Business and Management
KW  - ukslc
KW  - Customer services
KW  - thema
KW  - Sales & marketing
N1  - Previous ed.: 1996; Text on lining paper; Includes bibliographical references and index
ER  -