TY  - BOOK
AU  - Cole,G.A.
TI  - Strategic management: theory and practice 
SN  - 9781858050997 (pbk) :
U1  - 658.4012 COL 
PY  - 1994///
CY  - London
PB  - DP Publications
KW  - Strategic planning
KW  - Business planning
KW  - Business strategy
KW  - thema
KW  - Management & management techniques
KW  - Management
KW  - Planning
N1  - Part 1: The Knowledge base of strategic management -- Part 2 The workbook -- Part 3: Stategic management case-studies
N2  - An introduction to the theory and practice of strategic management. This book intends to enable the reader to identify and make connections between the key features of strategic management and the issues and choices that arise from them
ER  -