Penrose, John M. <br/><br/>
Advanced business communication / 
John M. Penrose, Robert W. Rasberry, Robert J. Myers. 
 - Boston :  PWS-KENT Pub. Co.,  c1989. 
 - xvii, 379 p. :  ill. ;  24 cm. 
 - The Kent series in business communication .
 - The Kent series in business communication .
<br/><br/>Includes bibliographies and index. 
<br/><br/>Part 1.Introduction to advanced business communication -- 2.Information and persuasion -- 3.Advanced visual support -- Part 2.Written communication -- 4.The process of advanced writing -- 5.Writing direct messages -- 6.Indirect messages -- 7.Writing situational messages -- 8.The planning and writing of persuasive proposals -- 9.Report writing: formal documents -- Part 3.Oral communication -- 10.The business presentation -- 11.Meeting management -- 12.Media interviews -- Part 4.Reporting case analyses -- 13.Analyzing a case and writing a case report -- 14.Discussing and presenting a case study -- Part 5.Job search strategies -- 15.Režsumežs and employment letters -- 16.The job interview. 
<br/><br/><label>ISBN: </label>9780534917654 0534917658 
<br/><br/><label>LCCN: </label>88039863 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication.
<br/><br/><label>LC Class. No.: </label>HF5718  / .P43 1989 
<br/><br/><label>Dewey Class. No.: </label>651.7 PEN