Retailing in Ireland / edited by Edmund O'Callaghan, Don O'Riordan ; foreword by Fergal Quinn. - Dublin : Gill & Macmillan, 2012. - 288 p. ; 24 cm.

Historical perspectives -- 1.The development of retailing in Ireland, 1900-2010. Mary Wilcox -- 2.Heritage retail brands in Irelnad. Don O\'Riordan -- 3.The evolution of grocery retailing in Ireland. Mary Wilcox -- Marketing and brand perspectives -- 4.Family retail consumption: a consumption: a contemporary perspective. Cathriona Nash -- 5.Customer loyalty and loyalty programmes. Joan Keegan -- 6.Reconsidering community-based retiling. Rebecca Maughan and Aidan O\'Driscoll -- 7.Building independent retailer brands through internal branding. Edmund O\'Callaghan -- Spatial perspectives -- 8.The expressive role of design and architecture in building strong retail brands: communicative effects in Avoca retail stores. John Murray -- 9.Retail design in Ireland: the genesis of Store Gestalt. Donald C. McFetridge -- Technology perspectives -- 10.Internet retailing in Ireland. Helen Dixon -- 11.Multichannel retailing. Damian O\'Reilly -- Strategic perspecitves -- 12.Retail internationalisation: prolifc investment inward - but not outward. Barry Quinn -- Legal and regulatory perspectives -- 14.Contemporary retailing: employment law considerations. Marian Jennigs -- 15.The plannning system and retail provision. Hendrik W. van der Kamp -- 16.Regulatory influences in the development of the retail drinks sector in Ireland. Padraig O\'Donnell -- 17.\'Fit for purpose\': an analysis of the competitiveness of Ireland\'s distribution system. John Murray -- 18.The retail sector in Ireland: assessing its performance. Don O\'Riordan.

This title presents a broad review of the Irish retail sector while delivering unique insights into its operation and the market forces that drive its development.

9780717152674 (pbk.) : £26.99 9780717152674 (pbk.


Retail trade--Ireland
Industry.
Ireland
Higher & further education, tertiary education
Business & Management
Retail & wholesale industries

HF5429.6

381.109415 OCA