TY - BOOK AU - Krug,Steve TI - Don't make me think!: a common sense approach to Web usability SN - 9780321344755 (pbk.) : AV - TK5105.888 U1 - 005.72 KRU PY - 2006/// CY - Berkeley, Calif., London PB - New Riders, Pearson Education [distributor] KW - Web sites KW - Design KW - Evaluation KW - Computers and IT KW - ukslc KW - Computing & information technology KW - thema KW - User interface design & usability KW - Web graphics & design KW - Internet guides & online services N1 - Previous ed.: Indianapolis, Ind.: Que, 2000; Includes bibliographical references and index; [Pt. 1:] Guiding principles. Don\'t make me think! : Krug\'s first law of usability ; How we really use the Web : scanning, satisficing, and muddling through ; Billboard design 101 : designing pages for scanning, not reading ; Animal, vegetable, or mineral? : why users like mindless choices ; Omit needless words : the art of not writing for the Web -- [Pt. 2:] Things you need to get right. Street signs and breadcrumbs : designing navigation ; The first step in recovery is admitting that the home page is beyond your control : designing the home page -- [Pt. 3:] Making sure you got them right. The farmer and the cowman should be friends : why most Web design team arguments about usability are a waste of time, and how to avoid them ; Usability testing on 10 cents a day : why user testing--done simply enough--is the cure for all your site\'s ills -- [Pt. 4:] Larger concerns and outside influences. Usability as common courtesy : why your Web site should be a mensch ; Accessibility, Cascading Style Sheets, and you : just when you think you\'re done, a cat floats by with buttered toast strapped to its back ; Help! My boss wants me to ---- : when bad design decisions happen to good people N2 - This text provides answers to questions about the right way to design Web sites by focusing on usability issues. It presents principles that should be kept in mind when evaluating site usability and are based on user research. This edition provides new content on Web accessibility, search engine optimisation, and Web standards ER -