TY  - BOOK
AU  - Johnson,Gerry
AU  - Whittington,Richard
AU  - Angwin,Duncan
AU  - Regner,Patrick
AU  - Scholes,Kevan
TI  - Exploring strategy
SN  - 9781292007007 (pbk.) :
AV  - HD30.28 
U1  - 658.4012 JOH 
PY  - 2013///
CY  - Harlow, England
PB  - Pearson
KW  - Business planning
KW  - Strategic planning
KW  - Business and Management
KW  - ukslc
KW  - Business strategy
KW  - thema
N1  - Includes ebook access; Includes Internet access; Includes bibliographical references and index; 1.Introducing strategy -- Part I.The strategic position -- 2.The environment -- 3.Strategic capabilities -- 4.Strategic purpose -- 5.Culture and strategy -- Commentary on Part I.The strategy lenses and the strategic position -- Part II.Strategic choices -- Introduction to part II -- 6.Business strategy -- 7.Corporate strategy and diversification -- 8.International strategy -- 9.Innovation and entrpreneurship -- 10.Mergers, acquisitions and alliances -- Commentary on Part II. Strategic choices -- Part II.Strategy in aciton -- Introduction to Part III -- 11.Evaluating strategies -- 12.Strategy development processes -- 13.Organising for success -- 14.Leading strategic change -- 15.The practice of strategy -- Commentary on Part III.Strategy in action -- Case studies
N2  - This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels
ER  -