Johnson, Gerry, <br/><br/>
Exploring strategy. 
Ed. Gerry Johnson, Richard Whittington, Duncan Angwin, Patrick Regner, Kevan Scholes. 
 - 10th edition. /  Gerry Johnson, Richard Whittington, Duncan Angwin, Patrick Regner, Kevan Scholes. 
 - Harlow, England :  Pearson,  2013. 
 - 584 pages :  illustrations (colour) ;  27 cm 
<br/><br/> Includes ebook access.  Includes Internet access. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>1.Introducing strategy -- Part I.The strategic position -- 2.The environment -- 3.Strategic capabilities -- 4.Strategic purpose -- 5.Culture and strategy -- Commentary on Part I.The strategy lenses and the strategic position -- Part II.Strategic choices -- Introduction to part II -- 6.Business strategy -- 7.Corporate strategy and diversification -- 8.International strategy -- 9.Innovation and entrpreneurship -- 10.Mergers, acquisitions and alliances -- Commentary on Part II. Strategic choices -- Part II.Strategy in aciton -- Introduction to Part III -- 11.Evaluating strategies -- 12.Strategy development processes -- 13.Organising for success -- 14.Leading strategic change -- 15.The practice of strategy -- Commentary on Part III.Strategy in action -- Case studies. 
<br/><br/> This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels. 
<br/><br/><label>ISBN: </label>9781292007007 (pbk.) :  £54.54 9781292007007 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.<br/>Business and Management.<br/>Business strategy
<br/><br/><label>LC Class. No.: </label>HD30.28 
<br/><br/><label>Dewey Class. No.: </label>658.4012 JOH