Wickam, Philip.

Strategic entrepreneurship : a decision making approach to new venture creation and management. Philip A. Wickham. - London : Pitman, 1997. - 288p. ; 25 cm.

Includes bibliographical references and index.

Philip Wickam takes a novel approach to entrepreneurism, regarding the successful creation and management of new organisations as being, first and foremost, about making the right decisions.

9780273627135 (pbk.) : £21.99 0273627139


Entrepreneurship.
Decision-making.
New business enterprises--Management
Entrepreneurship--Problems, exercises, etc
Decision-making--Problems, exercises, etc
New business enterprises--Management--Problems, exercises, etc
Business and Management.
Entrepreneurship
Business strategy

658.421 WIC