Creating and sustaining competitive advantage in SMEs : organising for innovation /
Oswald Jones and Fiona Tilley.
- Chichester : Wiley, 2003.
- 408 p.
Includes bibliographical references and index.
1. Introduction: (F. Tilley and J. Tonge). Section 1 General Management Issues. 2. Competitive Advantage in SMEs: Towards a Conceptual Framework (O. Jones). 3. Strategic Management for Small and Medium--sized Enterprises (SMEs) (A. Marsden & C. Forbes). 4. Corporate Governance for Competitive Advantage in SMEs (R. Warren). 5. Sustainability and Competitiveness: Are There Mutual Advantages for SMEs? (F. Tilley, et al.). Section 2. Managing People. 6. Human Resource Management: Managing People in Smaller Organisations (S. Taylor, et al.). 7. Employee Share Ownership in SMEs (A. Pendleton). 8. Managing Creativity and Competitive Advantage in SMEs: Examining Creative, New Media Firms (M. Banks, et al.). 9. Innovation in SMEs: Intrapreneurs and New Routines (O. Jones ). 10. Networking Capability: The Competitive Advantage of Small Firms (D. Taylor & K. Pandza). Section 3. Functional Management. 11. The Adoption of E--Business Technology by SMEs (P. Windrum and P. de Berranger). 12. Supply Chain Management: Improving Competitive Advantage in SMEs (A. Macpherson & A. Wilson). 13. Sustaining Viability in SMEs: Perspectives on Innovation in Financial Management (B. Sweeting, et al.). 14. Retail and Services Marketing (S. Baron). 15. Conclusion (O. Jones & F. Tilley).
Focusing on how small- and medium-sized enterprises (SMEs) can improve their performance and create and sustain long-term competitive advantage, this text draws upon empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services.
Competition. Business planning. Small business--Technological innovations Small business--Management Organizational change. Business and Management. Business competition Small businesses & self-employed