Triedman, Karen.

Color graphics : the power of color in graphic design / Karen Triedman & Cheryl Dangel Cullen. - Gloucester, Mass. : Hove : Rockport ; RotoVision [distributor], c2002. - 173 p. : ill. (chiefly col.), col. facsims. ; 29 cm.

Essays by Leatrice Eiseman.

Color that persuades -- Color that changes your perspective -- Color with a primary message -- Color that evokes emotion.

Even before the text has been read, the colour scheme has conveyed meaning on a subconscious level. This text takes a look at graphic design pieces and discusses how the use of colour makes the design powerful and memorable.

9781564968654 (hbk.) : �29.99 1564968650 �52.37

2002003650


Color--Psychological aspects
Color in advertising.
Commercial art--Themes, motives
Color in design.
Graphic design (Typography)
Art and Design.
Graphic design

NC1000 / .T75 2002

741.6 TRI