Infographics : the power of visual storytelling /
Jason Lankow, Josh Ritchie, Ross Crooks.
- Hoboken, N.J. : Wiley, c2012.
- 263 p. : ill. (chiefly col.) ; 23 cm.
Includes bibliographical references and index.
Importance and efficacy: why our brains love infographics -- Infographic formats: choosing the right vehicle for your message -- The visual storytelling spectrum: an objective approach -- Editorial infographics -- Content distribution: sharing your story -- Brand-centric infographics -- Data visualization interfaces -- What makes a good infographic? -- Information design best practices -- The future of infographics
9781118314043 (pbk.) : £19.99 9781118420065 (ebook) : No price 9781118421598 (ebook) : No price 9781118431641 (ebook) : No price 9781118314043 (pbk.)
2012288540
Business communication. Visual communication. Information visualization. Grafisk design? Informationsgrafik? Business and Management. Business & Management