De Vaus, D. A.

Surveys in social research / David de Vaus. - 5th ed. - London : Routledge, 2001. - xii, 411p. ; 22 cm. - Social research today . - Social research today .

Previous ed.: London: UCL, 1996.

Includes bibliographical references and index.

The scope of survey research: the nature of surveys --theory and social research-- formulating and clarifying research questions-- Collecting data: developing indicators for concepts--Ethics and data collection-- finding a sample-- constructing questionnaires-- administering questionnaires --Setting up the data for analysis--coding--Preparing variables for analysis--Building scales--Analyzing Survey data: overview of analysis-- univariate analysis-- bivariate analysis : nominal and ordinal variables--Bivariate analysis for interval-level variables--Elaborating bivariate relationships--Multivariate analysis-- Putting it into practice: a research example.

As well as explaining how to conduct effective social research surveys the author of Surveys in Social Research provides a range of tools to enable the reader to become a critical consumer of research findings.

9780415268578 (hbk.) : �60.00 9780415268585 (pbk.) : �18.99 0415268583(pbk.) �25.13


Social surveys.
Social sciences--Research--Methodology
Society.
Sociology
Research methods: general
Social theory
Social research & statistics

H62

300.723 DEV