TY  - BOOK
AU  - Porter,Michael E.
TI  - Competitive strategy: techniques for analyzing industries and competitors 
SN  - 9780684841489 (hbk.) :
U1  - 658 POR 
PY  - 1998///
CY  - New York, London
PB  - Free
KW  - Industrial management
KW  - Strategic planning
KW  - Competition
KW  - Business and Management
KW  - ukslc
KW  - Business strategy
KW  - thema
KW  - Business competition
N1  - Previous ed.: 1980; Includes bibliographical references (p. 383-387) and index
N2  - In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development
ER  -