Creating a winning business formula [electronic resource] /
John Mills ... [et al.].
- Cambridge ; New York : Cambridge University Press, 2002.
- vii, 115 p. : ill. (some col.).
- Strategy and performance .
- Strategy and performance. .
Includes bibliographical references.
1 CD-ROM in plastic wallet attached to inside back cover.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.