TY - BOOK AU - Mulherin,Jennifer TI - Presentation techniques for the graphic artist how to sell your ideas effectively T2 - Graphic designer's library SN - 9780714824888 : AV - NC1000 U1 - 760 MUL PY - 1988///, c1987 CY - Oxford PB - Phaidon KW - Commercial art KW - Industrial / commercial art & design KW - thema KW - Graphic design KW - Techniques - Manuals N1 - Includes index N2 - An illustrated book for graphic designers on the most effective methods of presenting finished work to clients. Examples of briefs are given from fashion illustration to corporate identity, with advice on techniques which give work a polished appearance ER -