Strategic management in the hospitality industry /
Michael D. Olsen, Eliza Ching-Yick Tse, Joseph J. West.
- New York, N.Y. : London : Van Nostrand Reinhold ; Chapman and Hall, c1992.
- viii,392p. : ill. ; 26cm.
Includes bibliographical references and index.
1.Overview of the concept of strategic management -- 2.The major concepts of the strategic-management process -- 3.Environmental assessment and strategy formulation -- 4.Strategy formulation and implementation: two integrated processes -- 5.Integrating strategy -- 6.The importance of the match of environment, strategy, and organizational structure -- 7.Corporate strategy -- 8.Business-level strategy -- 9.The management as the multiunit organization matures.
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Hospitality industry--Management Strategic planning. Reference works Management of specific areas Hotel & catering trades General cookery & recipes