TY  - BOOK
AU  - Frynas,Jedrzej George
AU  - Mellahi,Kamel
TI  - Global strategic management
SN  - 9780199543939 (pbk.) :
AV  - HD30.28 
U1  - 658.4012 MEL 
PY  - 2011///
CY  - Oxford
PB  - Oxford University Press
KW  - Globalization
KW  - Strategic planning
KW  - International business enterprises
KW  - Management
KW  - Business and Management
KW  - ukslc
KW  - Business & Management
KW  - thema
KW  - Management & management techniques
KW  - Business strategy
KW  - International business
N1  - Previous ed.: published as by Kamel Mallahi, Jedrzej George Frynas and Paul N. Finlay. 2005; Includes bibliographical references and index; Part 1.Introduction -- 1.Introduction to global strategic management -- Part II.Global strategic analysis -- 2.Global business environment: the external macro environment -- 3.Global business environment: the industry environment -- 4.Global business environment: analysis of the internal environment -- Part III.Global strategic development -- 5.Managing the internationalization process -- 6.International strategic alliances: partnership and cooperation -- 7.The subsidiary-level strategy -- 8.Headquarter-level strategy -- Part IV.Global strategic implementation -- 9.Global structures and designs -- 10.Global management of change -- Part V.Global strategic innovation -- 11.Global management of innovation and knowledge -- 12.Corporate social responsibility (CSR) and innovation
N2  - Emphasising the essential techniques of business best practices, this title offers thorough analysis and discussions on concepts such as environmental analysis, strategy development and strategy implementation
ER  -