The theory and practice of revenue management /
Kalyan T. Talluri, Garrett J. van Ryzin.
- New York : Springer, c2005.
- xxxii, 712 p. : ill. ; 24 cm.
- International series in operations research & management science ; 68 .
- International series in operations research & management science ; 68 .
Originally published: Boston, Mass.: Kluwer Academic, 2004.
Includes bibliographical references (p. 671-706) and index.
1.Introduction -- 2.Single-resource capacity control -- 3.Network capacity control -- 4.Overbooking -- 5.Dynamic pricing -- 6.Auctions -- 7.Customer-behavior and market-response models -- 8.The ecomomics of RM -- 9Estimation and forecasting -- 10.Industry profiles -- 11.Implementation.
9780387243764 (pbk.) : No price 9780387243764
Revenue management. Business and Management. Operational research Political economy Business & Management Sales & marketing Probability & statistics Engineering: general Budgeting & financial management