Color design workbook : a real-world guide to using color in graphic design /
by Terry Lee Stone with Sean Adams and Noreen Morioka.
- Gloucester, Mass. : Hove : Rockport ; RotoVision [distributor], c2006.
- 240 p. : col. ill. ; 24 cm.
Includes bibliographical references (p. 240).
What is color? -- Color theory -- Color meanings -- Ten rules of color -- Color systems -- Color talk-- Case studies.
This workbook allows readers to explore colour through the language of the professionals. It supplies tips on how to talk to clients and use colour in presentations along with historical and cultural meanings and colour theory.
Color--Psychological aspects Color in advertising. Commercial art--Themes, motives Graphic arts--Technique Commercial art. Color in design. Art and Design. Industrial / commercial art & design