TY  - BOOK
AU  - Lopez,Maribel
TI  - Right-time experiences: driving revenue with mobile and big data 
AV  - HD30.2 .L667 2014
U1  - 658.4/038 23
PY  - 2014///
CY  - Hoboken, New Jersey
PB  - Wiley
KW  - Information technology
KW  - Management
KW  - Technological innovations
KW  - Big data
KW  - Economic aspects
KW  - Strategic planning
KW  - Electronic books
N1  - Includes index
UR  - http://ebookcentral.proquest.com/lib/aitie/detail.action?docID=1791969
ER  -