Laudon, Kenneth C.,  1944- <br/><br/>
E-commerce :  business, technology, society / 
Kenneth C. Laudon, Carol Guercio Traver. 
 - 3rd ed. 
 - Upper Saddle River, N.J. :  Pearson Prentice Hall,  c2007. 
 - 1 v. (various pagings) :  ill. ;  26 cm. 
<br/><br/> Previous ed.: Boston, Mass.; London: Addison-Wesley, 2004.  Text on lining papers. 
<br/><br/>Includes bibliographical references (p. R1-R21) and index. 
<br/><br/>1. E-commerce: The Revolution Is Just Beginning 2. E-commerce Business Models 3. The Internet and World Wide Web: E-commerce Infrastructure 4. Building an E-commerce Web Site 5. Security and Encryption 6. E-commerce Payment Systems 7. E-commerce Marketing Concepts 8. E-commerce Marketing Communications 9. Ethical, Social and Political Issues 10. Retailing on the Web 11. Online Service Industries 12. B2B E-commerce: Supply Chain Management and Collaborative Commerce 13. Auctions, Portals and Communities 14. Online Content Providers: Digital Media 
<br/><br/><label>ISBN: </label>9780131735163 (hbk.) :  No price 9780131735163 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Information technology.<br/>Electronic commerce.<br/>Internet marketing.<br/>Electronic commerce--Social aspects<br/>Business and Management.<br/>Internet guides & online services<br/>E-commerce: business aspects
<br/><br/><label>LC Class. No.: </label>HF5548.32  / .L38 2007 
<br/><br/><label>Dewey Class. No.: </label>658.872 LAU