TY  - BOOK
AU  - Hyslop,Maitland
TI  - Obstructive marketing: restricting distribution of products and services in the age of asymmetric warfare 
AV  - HF5415.13 .H97 2014
U1  - 658.8/02 23
PY  - 2014///]
CY  - Burlington
PB  - Gower
KW  - Marketing
KW  - Management
KW  - Strategic planning
KW  - Equality
KW  - Electronic books
N1  - Includes bibliographical references and index; List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index
UR  - http://ebookcentral.proquest.com/lib/aitie/detail.action?docID=1589610
ER  -