Innovation and entrepreneurship : practice and principles /
Peter F. Drucker.
- Rev. ed.
- Oxford : Butterworth-Heinemann, 1999.
- x, 258p. ; 24 cm.
- Drucker series .
This ed. originally published: 1994.
Includes bibliographical references and index.
I.The practice of innovation : 1.Systematic entreprenseurship -- 2.Purposeful innovation and the seven sources for innovative opportunity -- 3.Source: The unexpected -- 4.Source: incongruities -- 5.Source: Process needs -- 6.Source: industry and market structures -- 7.Source: demographics -- 8.Source: changes in perception -- 9.Source: new knowledge -- 10.The bright idea -- 11.Principles of innovation -- II.The practice of entrepreneurship -- 12.Entrepreneurial management -- 13.The entrepreneurial business -- 14.Entrepreneurship in the service institution -- 15.The new venture -- III.Entrepreneurial strategies -- 16.\'Fustest with the mostest\' -- 17.\'Hit them where they ain\'t\' -- 18.Ecological niches -- 19.Changing values and characteristics.
Still a neglected area of business, the ability to innovate and be a systematic entrepreneur is the focus of Peter Drucker's study, that deals with the practicalities of opportunities, risks, structures, strategies, staffing and remuneration.