Burton, Edwin T. <br/><br/>
Behavioral finance  understanding the social, cognitive, and economic debates /  [electronic resource] : 
Edwin T. Burton, Sunit N. Shah. 
 - Hoboken :  Wiley,  2013. 
 - xii, 242 p. :  ill. 
 - Wiley finance series .
 - Wiley finance series. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Introduction -- Introduction to behavioral finance -- What is the efficient market hypothesis? -- The EMH and the "market model" -- The forerunners to behavioral finance -- Noise traders -- Noise traders and the law of one price -- Index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Investments--Psychological aspects.<br/>Capital market--Psychological aspects.<br/>Decision making.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HG4521  / .B837 2013 
<br/><br/><label>Dewey Class. No.: </label>332.01/9