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Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson.

By: Contributor(s): Material type: TextTextPublication details: Boston : Allyn and Bacon, 1993.Edition: 6th edDescription: 720p.; ill., 25cmISBN:
  • 0205146112
Subject(s): DDC classification:
  • 658.8 KER
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.8 KER (Browse shelf(Opens below)) 1 Available 104989

Includes bibliographies.

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