Crafting and executing strategy : the quest for competitive advantage : concepts and cases.
Material type: TextPublication details: London : McGraw-Hill, [2013.]Edition: European edition / Arthur A. Thompson [and five others]Description: xliv, 630 pages : illustrations (colour), maps (colour) ; 27 cmISBN:- 9780077137236 (pbk.) :
- 0070182604
- 007713723X
- 9780077137236
- 658.4012 THO
- HD30.28
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658.4012 THO (Browse shelf(Opens below)) | 1 | Available | 216713 | ||
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658.4012 THO (Browse shelf(Opens below)) | 1 | Available | 216714 | ||
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658.4012 THO (Browse shelf(Opens below)) | 1 | Available | 224646 | ||
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658.4012 THO (Browse shelf(Opens below)) | 1 | Available | 00214995 |
Includes bibliographical references and index.
Part one: concepts and techniques for crafting and executing strategy -- 1.What is strategy and why is it important? -- 2.Leading the process of crafting and executing strategy -- 3.Evaluating a company\'s external environment -- 4.Evaluating a company\'s resources and competitive position -- 5.The five generic competitive strategies: which one to employ? -- 6.Supplementing the chose competitive strategy; other important business strategy choices -- 7.Strategies for competing in foreign markets -- 8.Diversification: strategies for managing a group of business -- 9.Ethical business strategies, social responsibility, and environmental sustainability -- 10.Building an organization capable of good strategy execution -- 11.Managing internal operations: actions that promote good strategy execution -- 12.Corporate culture and leadership: keys to good strategy execution -- Part two: Cases in crafting and executing strategy.
Fully revised, this new edition features new perspectives, reflects the best academic thinking, & has strengthened correlation with new research. Chapter content remains solidly mainstream & balanced, mirroring the pragmatism of real-world strategic thinking.