gogo
Amazon cover image
Image from Amazon.com

International and development communication : a 21st-century perspective / Bella Mody, editor.

Contributor(s): Material type: TextTextPublication details: Thousand Oaks [Calif.] ; London : Sage Publications, c2003.Description: xi, 304 p : ill. ; 26 cmISBN:
  • 9780761929017 (pbk.)
  • 0761929010 (pbk.)
Subject(s): DDC classification:
  • 302.2 MOD
LOC classification:
  • P96.I5 I4847 2003
Online resources:
Contents:
Introduction to international communication / Bella Mody -- Theory and research in international communication : an historical and institutional account / Stephen D. McDowell -- Media corporations in the age of globalization / Edward Comor -- Global communication orders / Oliver Boyd-Barrett -- Mediated war, peace, and global civil society / Thomas L. Jacobson and Won Yong Jang -- Transnational advertising / K. Viswanath and Liren Benjamin Zeng -- Differing traditions of research on international media influence / Bella Mody and Anselm Lee -- From the modern to the postmodern : the future of global communications theory and research in a pandemonic age / Sandra Braman -- Introduction to development communication / Bella Mody -- Theories of development communication / Srinivas R. Melkote -- State, development, and communication / Silvio Waisbord -- Development communication campaigns / Leslie B. Snyder -- Communication technology and development : instrumental, institutional, participatory, and strategic approaches / J.P. Singh -- Participatory approaches to communication for development / Robert Huesca -- Development communication as marketing, collective resistance, and spiritual awakening : a feminist critique / H. Leslie Steeves -- International development communication : proposing a research agenda for a new era / Karin Gwinn Wilkins -- Looking back, looking forward / Everett M. Rogers and William B. Hart.
Summary: Highlighting the question of who has power and how they wield it, Mody (Michigan State U.) presents 15 papers that together are intended as a broad introduction to the twin field of international and development communications research. The papers on development communications are presented with the understanding the communication development proje.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.2 MOD (Browse shelf(Opens below)) 1 Available 121562
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.2 MOD (Browse shelf(Opens below)) 1 Available 125353
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.2 MOD (Browse shelf(Opens below)) 1 Available 125348
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.2 MOD (Browse shelf(Opens below)) 1 Available 125349
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.2 MOD (Browse shelf(Opens below)) 1 Available 125350
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.2 MOD (Browse shelf(Opens below)) 1 Available 125352

Includes bibliographical references and indexes.

Introduction to international communication / Bella Mody -- Theory and research in international communication : an historical and institutional account / Stephen D. McDowell -- Media corporations in the age of globalization / Edward Comor -- Global communication orders / Oliver Boyd-Barrett -- Mediated war, peace, and global civil society / Thomas L. Jacobson and Won Yong Jang -- Transnational advertising / K. Viswanath and Liren Benjamin Zeng -- Differing traditions of research on international media influence / Bella Mody and Anselm Lee -- From the modern to the postmodern : the future of global communications theory and research in a pandemonic age / Sandra Braman -- Introduction to development communication / Bella Mody -- Theories of development communication / Srinivas R. Melkote -- State, development, and communication / Silvio Waisbord -- Development communication campaigns / Leslie B. Snyder -- Communication technology and development : instrumental, institutional, participatory, and strategic approaches / J.P. Singh -- Participatory approaches to communication for development / Robert Huesca -- Development communication as marketing, collective resistance, and spiritual awakening : a feminist critique / H. Leslie Steeves -- International development communication : proposing a research agenda for a new era / Karin Gwinn Wilkins -- Looking back, looking forward / Everett M. Rogers and William B. Hart.

Highlighting the question of who has power and how they wield it, Mody (Michigan State U.) presents 15 papers that together are intended as a broad introduction to the twin field of international and development communications research. The papers on development communications are presented with the understanding the communication development proje.

Powered by Koha