Evaluating health promotion : practice and methods / edited by Margaret Thorogood and Yolande Coombes.

Previous ed.: 2000.

Includes bibliographical references and index.

Part I: Overview -- 1. Introduction -- 2. Historical and policy approaches-- 3.Part II: Methods of evaluation -- 3. Evaluating according to purpose and resources: strengthening the evidence base incrementally -- 4. Economic evaluation of health promotion interventions-- 5. Evaluating interventions: experimental study designs in health promotion -- 6. Applying process evaluation: learning from two research projects -- Part III: Evaluation in practice -- 7. Evaluating social marketing interventions-- 8. Evaluating sensitive interventions: preventing intimate partner violence-- 9. Evaluating community development initiatives in health promotion -- 10. Evaluating the ethics of health promotion: acquiring informed consent-- 11. Evaluating mass media approaches-- 12. Evaluating the dissemination of health promotion research -- 13. Conclusions: integrating methods for practice.

This practical guide for practitioners of health promotion and public health describes methods by which health promotion can be evaluated. With examples given, it should help practitioners design and implement appropriate and informative evaluations.