Competitive strategy : techniques for analyzing industries and competitors / Michael E. Porter.
Material type: TextPublication details: New York ; London : Free, 2004.Edition: [New ed.]Description: xxviii, 396 p. : ill. ; 24 cmISBN:- 9780743260886 (pbk.) :
- 0743260880
- 658 POR
- HD41 .P67 2004
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658 POR (Browse shelf(Opens below)) | 1 | Available | 129689 | ||
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 658 POR (Browse shelf(Opens below)) | 1 | Available | 122609 |
This ed. originally published: 1998.
Includes bibliographical references and index.
Includes bibliographical references (p. 383-387) and index.
1.The structural analysis of industries -- 2.Generic competitive strategies -- 3.A framework for competitor analysis -- 4.Market signals -- 5.Competitive moves -- 6.Strategy toward buyers and suppliers -- 7.Structural analysis within industries -- 8.Industry evolution -- 9.Competitive strategy in fragmented industries -- 10.Competitive strategy in emerging industries -- 11.The transition to industry maturity -- 12.Competitive strategy in declining industries -- 13.Competition in global industries -- 14.The strategic analysis of vertical integration -- 15.Capacity expanision -- 16.Entry into new business.
In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.