Powers of persuasion [electronic resource] : the inside story of British advertising : 1951-2000 / Winston Fletcher.
Material type: TextPublication details: Oxford ; New York : Oxford University Press, 2008.Description: 288 p., [16] p. of plates : col. illSubject(s): Genre/Form: DDC classification:- 659.10941 22
- HF5813.G7 F64 2008
Item type | Current library | Call number | Status | Date due | Barcode | |
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Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references (p. [256]-265) and index.
1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.